Reason to Ride – Colmédica edition

In preparation for the team’s first participation in Tour Colombia 2.1 and its latest partnership with Colombian healthcare company Colmédica, the team produced three films that were shared with Colmédica employees as part of an internal Reason to Ride contest. Starring Nate Brown, Rob Britton, and Kyle Murphy, the interviews touched on important topics such as teamwork, the health benefits of riding bikes, and Colombia’s passion for cycling.


2 years ago by Tom Soladay